Diploma in Marketing – Business

Course Type : Full Time
Course level : Diploma
Duration : 2 Years
Total tuition Fee Code : 56308 Canadian Dollar
Application Fee Code : 100 Canadian Dollar

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University : Durham College

Durham , Canada | Public University | Visit University

Course Description

A Diploma in Marketing – Business Management is a post-secondary program that combines the study of marketing principles and techniques with the study of business management. The curriculum typically includes courses in marketing research, consumer behavior, marketing strategy, and advertising, as well as courses in business management, accounting, finance, and economics. The program aims to provide students with the skills and knowledge needed to understand the principles of marketing and how to develop and implement marketing strategies, as well as how to manage the resources and operations of a business. Graduates of this program may be prepared for entry-level positions in marketing, sales, or business management in various industries such as retail, services, or manufacturing. They may also choose to pursue further studies in marketing or business management such as a Bachelor's degree in Marketing or Business Administration.