Bachelor in Communication and Digital Media (BA-DM)

Course Description

The Bachelor in Communication and Digital Media (BA-DM) is an undergraduate degree program that focuses on the study of communication theories and practices in the digital age. The program is designed to provide students with a broad range of skills and knowledge needed to succeed in the fast-evolving field of digital media and communication.

The BA-DM curriculum typically includes courses in communication theory, digital media production, multimedia journalism, social media management, and digital marketing. Students may also have the opportunity to study areas such as graphic design, web development, and data analysis to further enhance their skills.

Upon graduation, BA-DM graduates may pursue careers in various fields related to communication and digital media, including media and entertainment, advertising and public relations, digital marketing, and social media management. Graduates may work as content creators, digital marketers, social media managers, digital strategists, multimedia journalists, or in other related positions. They may also choose to pursue further education at the graduate level in fields such as communication, journalism, or business.