Executive MBA digital transformation

Course Description

The Executive MBA in Digital Transformation is a graduate-level program offered by the Zurich University of Applied Sciences (ZHAW) School of Management and Law. The program is designed for experienced professionals who want to develop the skills and knowledge needed to lead digital transformation initiatives within their organizations.

The program covers topics such as digital strategy, innovation management, digital marketing, data analytics, and emerging technologies such as blockchain and artificial intelligence. It also emphasizes the importance of organizational change management and leadership in driving digital transformation.

The program is delivered through a combination of online and in-person learning, allowing students to balance their studies with their work and personal commitments. It also includes international study trips, where students can gain firsthand experience of business practices in other countries.

Graduates of the Executive MBA in Digital Transformation are well-prepared to lead digital transformation initiatives within their organizations, driving innovation, and growth in the digital age. They are equipped with the skills and knowledge needed to navigate the challenges of digital transformation, such as managing cultural change, building digital capabilities, and implementing new business models. Graduates of the program can pursue leadership roles in a variety of industries, including technology, finance, healthcare, and manufacturing.