Course Type : Full Time
Course level : Bachelors
Duration : 3 Years 
Total tuition Fee Code : 147600 Australian Dollar A$ 
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Bachelor of Marketing Management (BMM) is an undergraduate degree program that focuses on the study of marketing principles and practices. The program aims to equip students with a comprehensive understanding of the marketing environment and the skills necessary to develop and implement effective marketing strategies.
The curriculum includes courses in marketing research, consumer behavior, marketing communications, brand management, sales management, and digital marketing. Students are also exposed to various aspects of business, such as accounting, finance, economics, and management.
Graduates of BMM programs can pursue careers in advertising agencies, market research firms, public relations agencies, media companies, and corporate marketing departments. Job titles may include marketing manager, brand manager, product manager, advertising executive, market research analyst, and sales manager.
With experience and additional qualifications, BMM graduates can also progress to senior management positions. They can become marketing directors or chief marketing officers, responsible for developing and implementing the overall marketing strategy of an organization.
Overall, a BMM degree provides students with the knowledge and skills required to succeed in the dynamic and fast-paced field of marketing, which is essential for the success of any business.
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