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A Bachelor of Tourism, Hospitality and Events (BTHM or sometimes referred to as BTEM) is an undergraduate academic degree program that focuses on the management and operation of tourism, hospitality, and event-related businesses. It typically takes three to four years of full-time study to complete and covers topics such as tourism management, hospitality operations, event planning, marketing, and customer service.
The degree program aims to provide students with a comprehensive understanding of the tourism, hospitality, and event industries, including their principles, practices, and challenges. Students can also develop skills in business management, event planning, marketing, and customer service, as well as gain practical experience through internships or industry placements.
Graduates of a Bachelor of Tourism, Hospitality and Events program can pursue a variety of careers in the tourism, hospitality, and event industries, including hotel and resort management, event planning and management, travel and tour management, food and beverage management, and tourism marketing. They can also go on to further study in areas such as business, marketing, or hospitality and tourism management. The BTHM degree program can lead to many exciting and challenging career opportunities in a growing and dynamic industry.